PRIVACY POLICY

Leadwake.com knows that you care how information about you is used and shared, and we appreciate your trust that we will do so carefully and sensibly. This notice describes our privacy policy. By visiting leadwake.com, you are accepting the practices described in this Privacy Notice.

1. COLLECTION OF INFORMATION

A. Purpose.
The information we learn from customers allows us to personalize and continually improve the total shopping experience at leadwake.com. Here are the types of information we gather.

B. Types.
a. User Supplied Information. We receive and store any information you enter on our Web Site or give us in any other way. Information that we collect can be: items searched for, name and address (to fulfill an order placed), e-mail address, items stored in a wanted item list, buying and searching patterns, gift registries, any reviews submitted and accompanying information, credit card information supplied, shipping information, and financial information, which may include Social Security numbers and Driver"s License numbers. This list is not exclusive, and may be altered without notice based on information that you supply voluntarily.
b. Right to Refrain from Giving Information. You have the right to refrain from giving us certain information, but then you might not be able to take advantage of all of our features or order our products. 
c. Cookies. When you access our site, information is received and stored by us. The most significant information is stored in the form of cookies, or small storage files that transmit your electronic identity to the Web Site that you visit. Like most Web Sites, we use cookies to identify you as a return visitor to the site. We receive and store certain types of information whenever you interact with us. Visit the Web Site to see examples of the information we receive.
d. E-mail Communications. We communicate and make special offers available via email. To help us make e-mails more useful and interesting, we often receive a confirmation when you open e-mail from leadwake.com if your computer supports such capabilities. We often receive email lists from other companies who offer similar services to ours. To avoid sending duplicate emails to our customers, we compare our customer list to these lists received from other companies. If you do not want to receive e-mail or other mail from us, please adjust your e-mail contact preferences.
e. Information from Other Sources. From time to time, we receive information about you from other sources and add it to our account information. Visit the Web Site to see examples of the information we receive.

C. More about Cookies

a. Description. Cookies are alphanumeric identifiers that we transfer to your computer"s hard drive through your Web browser to enable our systems to recognize your browser and to provide enhanced features such as accelerated purchasing, customized and personalized shopping suggestions, personalized greetings, and storage of items in your shopping bag between visits.
b. User Choices. All Web browsers have the ability to accept cookies, reject cookies, or to prompt the user before accepting them. The help portion of the toolbar of you browser will tell you how to select the option that suits you best. However, accepting cookies allows you to take full advantage of some of the best and most advanced features that we have to offer.

2. SHARING OF INFORMATION

A. General. The information that we collect about our customers is critical to our business. We respect and value this information and do not want to jeopardize the flow of information between our customers and the site. Therefore, we are not in the business of selling this information to other Web Sites or businesses. We work closely with our affiliated businesses. Our affiliated businesses operate according to this privacy policy or follow practices at least as protective as those described in this Privacy Notice. We operate, provide services, or sell product lines jointly with these businesses.
a. Third Parties. There will be some transaction that involved a third party. You will clearly be able to tell when a third party is involved in your transactions, and we must share customer information with those third parties to fulfill the order placed by the customer. 
b. Agents. Due to the nature of our operation, it is necessary to employ other companies and individuals to perform functions on our behalf. Agents are often used to assist with fulfilling orders, delivering packages, sending postal mail and e-mail, removing repetitive information from customer lists, analyzing data, providing marketing assistance, providing search results and links (including paid listings and links), processing credit card payments, and providing customer service. These agents have access to only the personal information needed to perform their functions, and may not use it for other purposes.
c. Promotional Offers. Occasionally we send offers to selected groups of leadwake.com customers on behalf of other businesses. When we do this, we do not give that business your name and address. If you do not want to receive such offers, please log into your account and adjust your contact preferences. To take full advantage of the site and the tremendous savings offered, we recommend that you choose to receive these offers.
d. Business Transfers. To improve the offerings and selection at our Web Site, we may sell or buy stores, subsidiaries, or business units in the future. In such transactions, customer information generally is one of the transferred business assets but remains subject to the promises made in any pre-existing Privacy Notice (unless, of course, you consent otherwise). Also, in the event that LEADWAKE, LLC, or substantially all of its assets are acquired, customer information will likely be one of the transferred assets.
e. Protection of leadwake.com and Others. It is sometimes necessary to release account and other personal information when we believe it is appropriate to comply with the law; enforce or apply our terms of use and other agreements; or protect the rights property, or safety of leadwake.com, our users, or others. This includes exchanging information with other companies and organizations for fraud protection and credit risk reduction. Under no circumstances, however, does this include selling, renting, sharing, or otherwise disclosing personally identifiable information from customers for commercial purposes in violation of the commitments set forth in this privacy policy.
f. With Your Consent. Other than as set out above, you will receive notice when information about you might go to third parties, and you will have an opportunity to choose not to share the information.

Links
When you click on links on our store, they may direct you away from our site. We are not responsible for the privacy practices of other sites and encourage you to read their privacy statements.

3. INFORMATION SECURITY

To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.
If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with a AES-256 encryption. Although no method of transmission over the Internet or electronic storage is 100% secure, we follow all PCI-DSS requirements and implement additional generally accepted industry standards.

4. USER CHOICES WITH REGARD TO ACCESS OF INFORMATION

A. General. You always have the right to refrain from providing any information. This may have an impact on use of the site and on the ease of making purchases or taking advantage of certain unique features of the site. 
B. Customer Communication. If you do not want to receive e-mail or other mail from us, please indicate such when prompted on our Web Site. (You cannot waive the applicability of the Terms of Use and other legal notices, such as this Privacy Notice, and if you elect not to receive or read those notices, they will still govern your use of leadwake.com, and it is your responsibility to review them for changes.) 
C. Cookie Choices. The Help portion of the toolbar on most browsers will tell you how to prevent your browser from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. However, affecting the acceptance of cookies means that you may not be able to use such important features as accelerated ordering and customized product suggestions.

5. AGE OF CONSENT

 By using this site, you represent that you are at least the age of majority in your state or province of residence, or that you are the age of majority in your state or province of residence and you have given us your consent to allow any of your minor dependents to use this site.

6. TERMS OF USE, NOTICES, AND REVISIONS

A. Acceptance of Terms of Use. By visiting leadwake.com, you accept that your visit and any dispute over privacy is subject to this Notice and our Terms of Use, including limitations on damages, arbitration of disputes, and application of the law of the state of California. If you have any concern about privacy at leadwake.com, please send us a thorough description to info@leadwake.com, and we will try and resolve it. 
B. Revisions. Because our business changes constantly, we reserve the right to periodically revise our Privacy Notice and the Terms of Use. Prior to making these changes, we will e-mail periodic reminders of our notices and conditions, unless you have instructed us not to, but you should check our Web Site frequently to see recent changes. 
C. Applicability. Unless stated otherwise, our current Privacy Notice applies to all information that we have about you and your account. We stand behind the promises we make, however, and will never materially change our policies and practices to make them less protective of customer information collected in the past without the consent of affected customers.

7. CHANGES TO THIS PRIVACY POLICY

We reserve the right to modify this privacy policy at any time, so please review it frequently. Changes and clarifications will take effect immediately upon their posting on the website. If we make material changes to this policy, we will notify you here that it has been updated, so that you are aware of what information we collect, how we use it, and under what circumstances, if any, we use and/or disclose it.
If our store is acquired or merged with another company, your information may be transferred to the new owners so that we may continue to sell products to you.

8. INFORMATION YOU GAVE US

A. General. Information is collected from you when you do the following activities: search, buy, participate in a contest or questionnaire, or communicate with customer service. 
B. Examples. For example, information would be collected when a user came to the site, searched for a product, placed an order through the site or a site affiliate, added items to your want list, called or e-mailed customer service, completed a questionnaire or a contest entry form, and employ other notification services, such as jaybirdsport.com delivery and jaybirdsport.com sale reminders. 
C. Information That Could be Supplied. As a result of any of the above actions, it is possible that you will supply us with such information as your name, address, and phone numbers; credit card information; purchase and shipping recipients, including addresses and phone number; and other financial information required to complete orders.

9. AUTOMATIC INFORMATION

A. General. As discussed earlier, our systems collect information that is sent over the internet without your control. 
B. Examples. Some examples of the information we collect and analyze include the Internet protocol (IP) address used to connect your computer to the Internet; computer and connection information such as browser type and version, operating system, and platform; purchase history, which we sometimes aggregate with similar information from other customers to create features such as bestsellers and product suggestions; the full Uniform Resource Locator (URL) clickstream to, through, and from our Web Site, including date and time; cookie number; and products you viewed or for which you searched. 
C. Software Used. During some visits we may use software tools such as JavaScript to measure and collect session information, including page response times, download errors, length of visits to certain pages, page interaction information (such as scrolling, clicks, and mouse-overs), and methods used to browse away from the page.

10. INFORMATION FROM OTHER SOURCES

Occasionally, we supplement the information that we receive that has been outlined above with information from other sources and companies. Examples of information we receive from other sources include updated delivery and address information from our carriers or other third parties, which we use to correct our records and deliver your next purchase or communication more easily; account information, purchase or redemption information, and page-view information from some merchants with which we operate co-branded businesses or for which we provide technical, fulfillment, advertising, or other services; search term and search result information from some searches conducted through the Web search features; search results and links, including paid listings (such as Sponsored Links from Google); and credit history information from credit bureaus, which we use to help prevent and detect fraud.

11. INFORMATION YOU CAN ACCESS

A. General. Information collection and processing is designed to better assist you in shopping and using our site. 
B. Examples. You can access some of the information that we collect and process. Examples of information you can access easily at leadwake.com include up-to-date information regarding recent orders; payment settings (including credit card information and gift card information); recommendations (including recent product view history, and prior order history); and shopping lists.

QUESTIONS AND CONTACT INFORMATION

If you would like to: access, correct, amend or delete any personal information we have about you, register a complaint, or simply want more information contact our Privacy Compliance Officer at LEADWAKE.COM.